What are feed-driven Product text ads and why are they important?
Thanks to the BlueWinston app, you can create product text ads easily and automatically. Campaigns are aimed for Google Search and they use XML feed data. Ads and keywords are updated every day.Accordingly to Google research, users who see text ads and the Google Shopping ads simultaneously are 83% more likely to click-through to the e-shop webpage. Product text ads in Google Search are markedly increasing your online sales. Look also to our study on why to combine Product Text ads and Shopping ads together.What are the advantages of feed-driven product text ads?
➡️ Without manual work
Text ads are automatically generated from your XML feed for hundreds and thousands of products in a couple of minutes.➡️ Daily campaign updates
Text ads are created on the basis of the product data in an XML feed. The advantage is that in this way you are using the most up-to-date product data.➡️ Only selling products
It is easy to filter out the products that are not available in the e-shop, and therefore, you do not have to waste your money to advertise products that are not in stock.➡️ Unique keywords and text ads
Better targeting of your potential customers on groups of products through product – group campaigns.➡️ Better CTR and higher conversion
It is possible to generate long-tail keywords for each product. That allows driving more traffic, or exactly targeted customers who will access your product webpage on the e-shop. Some keywords may have a low search rate, but they are totally accurate.The reviews of our clients and e-commerce agencies
“The app is designed for an e-shop which offers a lot of products, so it is not possible to set an individual campaign for each of them. For that reason, we use BlueWinston which allows us to set a product campaign for the whole category or product brand. Thanks to BW we can simply promote our products accordingly to our needs. The app is well-arranged and easy to control. Thanks to various settings, we can create a campaign tailored for a certain product category. Since using BW, our profit in the field of Google AdWords has increased. The app is constantly improving, and new features are being added. We haven´t noticed any negative experience so far.”Peter Grof, Andreashop.sk“BlueWinston is an outstanding app to manage your product campaigns. It does not only make your work markedly easier, but it is also a benefit to improve your sales. Thanks to the tool we managed to optimize the costs and increase the profit and sales in a way no other tool can.”Rene Pallo, Pomocnik.skIt has been a long time since a tool has simplified my work the way Blue Winston did. Ads that I was working on for 20 hours and optimized the costs for keywords for another 20 hours per month, have taken me max. two hours now. Principally, I do not have to care about anything and the campaigns work perfectly. My clients are content, they earn more (investing less to campaigns) and, as for me, BlueWinston is saving my time. I tried out several apps, but none has fitted me, just as Blue Winston does.”Alica Sromovska, EffectixRead more testimonials about BlueWinston’s product text ads automation tool!
Where to start and how does it all work?
You can start your feed-driven product ads easily in these two steps:- Register your e-shop: https://setup.bluewinston.com/Account/Register
- Create a product campaign: in the left part select Campaigns list and as follows, Create new Product Ads. You can use any regular XML feed in your product campaign.